Automate Direct Mail with Zapier + Postal Agent
Connect Postal Agent to your favorite apps and trigger postcards automatically. Build powerful direct mail automations without writing a single line of code.
Trusted by businesses and franchise owners nationwide
Sound Familiar?
Why Isn't Direct Mail Part of Your Marketing Stack?
Most businesses know direct mail works, but integrating it with their digital tools has always been a headache.
Manual Data Entry
Exporting customer lists, formatting spreadsheets, and uploading to a mail provider takes hours of tedious work.
No Real-Time Triggers
By the time you batch and mail postcards, the moment has passed. Welcome cards arrive weeks after sign-up.
Disconnected Systems
Your CRM, ecommerce, and email tools don't talk to your direct mail. Campaigns run in isolation.
Technical Complexity
API integrations require developers. You shouldn't need to write code to send a postcard.
The Automation Platform
Connect Your Entire Tech Stack to Direct Mail
Zapier is the bridge between your business tools and physical mail. When events happen in your apps, postcards get sent automatically.
Platform Features
Everything You Need to Automate Direct Mail
Zapier + Postal Agent gives you the tools to build sophisticated direct mail automations.
Trigger-Based Sending
Postcards send automatically when events happen in your connected apps. New lead? Order placed? Form submitted? Mail goes out.
5,000+ App Connections
Connect to virtually any business tool — CRMs, ecommerce platforms, form builders, payment processors, and more.
Data Mapping
Pull customer data from your apps into your postcard designs. Names, addresses, custom fields — all personalized automatically.
Multi-Step Workflows
Build complex automations with filters, delays, and conditional logic. Send different postcards based on customer segments.
Scheduled Triggers
Set up time-based automations. Send postcards on anniversaries, after delays, or on specific dates.
Zap History & Logs
See exactly when postcards were triggered and track the status of every automation run.
App Connections
CRMs, ecommerce, forms, and more
Higher Response Rate
Direct mail vs. email marketing
Mail Gets Opened
Nearly everyone reads physical mail
Automation Ideas
What Will You Automate?
Here are some of the most popular ways businesses use Zapier + Postal Agent.
Ecommerce Thank-Yous
Send a postcard when Shopify, WooCommerce, or BigCommerce orders are placed. Surprise customers with something tangible.
CRM Lead Nurturing
Trigger welcome cards when contacts are added to HubSpot, Salesforce, Pipedrive, or any CRM.
Form Submissions
Mail respondents from Typeform, Google Forms, or Jotform while the interaction is still fresh.
Anniversary & Birthday Cards
Use date fields to automatically mail celebratory postcards on special occasions.
Win-Back Campaigns
Set up delayed triggers to mail customers who haven't purchased or engaged in 90+ days.
Review Requests
After a positive interaction, automatically send a postcard asking for reviews or referrals.
Popular Automations
Ready-to-Use Zap Templates
Get started in minutes with these pre-built automations. Click to customize for your business.
Send postcards for new Shopify orders
Turn first-time buyers into loyal fans. When a new order is placed in Shopify, Postal Agent automatically sends a personalized thank-you postcard. It's a memorable way to surprise buyers and keep your brand top of mind.
More automation ideas
Swipe to see more →
Connect any of 5,000+ apps
Visual workflow builder
No technical skills needed
Ready to Automate Your Direct Mail?
Connect Postal Agent to Zapier and start sending postcards on autopilot.
Frequently Asked Questions
Common questions about the Zapier integration.
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Yes, you'll need a free or paid Zapier account to connect Postal Agent to other apps. Many simple automations work on Zapier's free plan.
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Search for "Postal Agent" in Zapier, choose a trigger app (like Shopify or HubSpot), and connect your Postal Agent account. Map your data fields and activate the Zap.
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You can pass recipient name, address, and custom fields for personalization. Postal Agent will print and mail the postcard automatically.
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Zaps typically trigger within a few minutes. Postcards enter production the same or next business day and mail via USPS.
Explore More
Direct Mail by Integrations
See how other integrations use postcards to grow.
