Pack the House on Day One with Grand Opening Postcards
Tell every household in your area that you're open for business. Drive foot traffic, ribbon-cutting attendance, and first-day sales with targeted direct mail.
Trusted by businesses and franchise owners nationwide
The Launch Challenge
Nobody Comes to an Opening Nobody Knows About
You've invested everything in your new location. Don't let a weak launch undermine months of preparation.
Social Media Reach Is Limited
Your new business has zero followers. Organic social reach won't put you in front of the thousands of people who live nearby.
Google Ads Take Time to Optimize
PPC campaigns need weeks of data to perform. You can't afford a slow start when your grand opening is in 10 days.
Signage Only Catches Drive-Bys
Your building sign reaches people who happen to pass by. What about the 95% of nearby residents who take a different route?
One Shot to Make an Impression
A quiet grand opening sets the wrong tone. You need crowds, energy, and buzz from day one to build momentum.
The Grand Opening Playbook
Every Mailbox in Your Area Gets an Invitation
Direct mail saturates your trade area so nobody within miles can say they didn't know you opened.
A grand opening postcard is your physical invitation to the neighborhood. Target every residential address within your trade area — typically a 3-5 mile radius — with a bold announcement card. Include your opening date, a special introductory offer, and a reason to show up. With 92% of recipients reading their mail, your announcement won't be missed, scrolled past, or filtered into spam.
Launch Tools
Everything You Need for a Blockbuster Opening
Design stunning announcement postcards and get them in mailboxes before your big day.
Grand Opening Templates
Start with professionally designed templates built for grand openings, soft launches, and ribbon-cutting events.
Radius & Zip Code Targeting
Select a radius around your new location or pick specific zip codes to reach every household in your trade area.
Quick Turnaround
Postcards print in 1-2 business days so you can time delivery perfectly for your opening week.
Delivery Tracking
Monitor USPS delivery so you know exactly when your neighborhood receives the announcement.
Measure the Turnout
Include a unique promo code or QR code to track how many grand opening visitors came because of your postcard.
Any Size Mailing
Whether your trade area needs 500 postcards or 15,000, we handle it with no minimums and no maximums.
Mail Gets Read
Unlike digital ads that get skipped
Delivery Window
From mailstream to mailbox
Starting Per Card
Printing and postage included
Launch Campaigns
More Than Just Grand Openings
Any time you have a big announcement, postcards make sure it doesn't go unnoticed.
New Location Grand Opening
Announce a brand-new business or location to every household in your surrounding trade area.
Reopening After Renovation
Rebuilt, refreshed, or rebranded? Let the neighborhood know you're back and better than ever.
Ribbon-Cutting Event Invitations
Drive attendance to your ribbon-cutting ceremony with a physical invitation that demands attention.
First-Week Special Offers
Include an exclusive opening-week discount that expires quickly to drive urgency and foot traffic.
New Service or Product Launch
Launching a new product line or service? Announce it to your existing trade area with a splash.
"We mailed 3,000 postcards to households within 4 miles of our new location. Opening day had a line out the door — 60% of first-day customers brought the postcard with them for the discount."
Make Your Grand Opening Unforgettable
Design your announcement postcard today and fill the house on opening day.
Frequently Asked Questions
Common questions about direct mail for grand openings.
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We recommend mailing 7-10 days before your opening date. Cards arrive within 7-10 business days, giving recipients time to plan their visit without forgetting about it.
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Your opening date and hours, location with a map or address, an introductory offer, and what makes your business worth visiting. Keep it bold, simple, and action-oriented.
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Saturate your trade area. For most local businesses, that means every household within a 3-5 mile radius. Our targeting tools make it easy to calculate the exact count.
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Absolutely. A follow-up mailing 2-3 weeks later captures people who missed the first one and reminds those who meant to visit but haven't yet. Include a different offer to keep it fresh.
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Yes. You can upload a commercial mailing list or target business addresses. Great for B2B launches, commercial service providers, or restaurants near office parks.
Explore More
Direct Mail by Solutions
See how other solutions use postcards to grow.