Put Your Direct Mail on Autopilot
Trigger postcards automatically from your CRM, ecommerce platform, or any app via Zapier. Every customer action can become a personalized card in the mail.
Trusted by businesses and franchise owners nationwide
The Manual Problem
Direct Mail Shouldn't Be a Manual Process
Most businesses love the results of direct mail but hate the work. Automation solves that completely.
Too Many Steps
Exporting lists, uploading files, designing cards, placing orders — the manual workflow kills your momentum and eats your afternoon.
Timing Is Everything
A thank-you card sent two weeks late loses its impact. Manual processes can't match the speed of customer actions.
Inconsistency Kills Results
When direct mail depends on someone remembering to send it, campaigns happen sporadically instead of systematically.
Can't Scale Manually
At 10 orders a day, manual cards are manageable. At 100, it's a full-time job. Automation scales without adding headcount.
The Automated Way
One Setup. Postcards Forever.
Connect once and every qualifying event automatically triggers a printed, stamped, and mailed postcard.
Our Zapier integration connects to 5,000+ apps — Shopify, HubSpot, Salesforce, Mailchimp, and more. When a customer makes a purchase, signs up, hits a milestone, or triggers any event in your stack, a personalized postcard is automatically printed and mailed. No CSVs, no manual orders, no missed opportunities. For developers, our RESTful API offers full programmatic control.
Automation Features
Built for Hands-Off Direct Mail
Powerful automation tools that make direct mail as easy as setting up an email drip.
Zapier Integration
Connect to 5,000+ apps without writing code. Set up triggers and let postcards send themselves.
RESTful API
Full API access for developers who want programmatic control over postcard creation, targeting, and sending.
Reusable Templates
Design your postcard once, save it as a template, and let automations populate it with variable data.
Variable Data Printing
Personalize every card with customer names, addresses, unique codes, and dynamic content from your triggers.
Delivery Notifications
Track delivery status as postcards are printed, mailed, and delivered.
Address Verification
Customers with missing address fields are skipped before printing to prevent wasting postcards
App Integrations
Via Zapier connector
Manual Steps
After initial setup
Print to Mail
From trigger to mailstream
Automation Recipes
Triggers That Send Themselves
Set up these automations once and never think about them again.
Post-Purchase Thank-You
Trigger a thank-you postcard automatically when a customer completes their first order in Shopify or WooCommerce.
Birthday & Anniversary Cards
Pull dates from your CRM and automatically mail a birthday card with a personal discount each year.
Subscription Renewal Nudges
When a subscription is about to expire, trigger a reminder postcard with a renewal incentive.
New Lead Welcome Cards
When a new lead enters your CRM, automatically send a welcome postcard that makes your brand tangible.
Review Request Postcards
Trigger a postcard with a QR code to your review page 7 days after service completion.
Win-Back Triggered Mailings
Detect inactive customers in your CRM and automatically send a "we miss you" card with a comeback offer.
"We connected Postal to Shopify through Zapier and now every first-time buyer gets a thank-you postcard automatically. It took 15 minutes to set up and we haven't touched it since. Repeat orders are up 22%."
Automate Your Direct Mail Today
Connect your apps, set your triggers, and let postcards send themselves.
Frequently Asked Questions
Common questions about automated direct mail campaigns.
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No. Our Zapier integration is completely no-code. If you can set up a Zap, you can automate direct mail. The API is available for teams who want deeper integration.
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Any app connected to Zapier — including Shopify, WooCommerce, HubSpot, Salesforce, Mailchimp, Google Sheets, and 5,000+ more. If it's in Zapier, it can trigger a postcard.
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Triggered postcards enter the print queue immediately and are printed within 1 business day. They enter the USPS mail stream the next business day and arrive within 3-5 days.
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Yes. Every field from your trigger — customer name, order details, discount code — can be dynamically inserted into your postcard template. Each card is unique.
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Customers with missing address fields are skipped before printing to prevent wasting postcards
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No minimums at all. Whether your automation triggers 5 postcards or 5,000 per month, you only pay for what sends. No subscriptions or commitments.
Explore More
Direct Mail by Solutions
See how other solutions use postcards to grow.