via Zapier

Send Automated Postcards with Freshsales Suite + Postal Agent

Trigger personalized postcards automatically when events happen in Freshsales Suite. Connect once and let direct mail run on autopilot.

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No coding required
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The Challenge

Manual Outreach Doesn't Scale

You're already using Freshsales Suite to manage your business. But turning that data into physical mail is a manual, time-consuming process.

Data Lives in Silos

Customer data sits in Freshsales Suite, but getting it into a direct mail campaign requires exports, uploads, and manual work.

Timing Is Everything

The best time to send a postcard is right after a key event — but manually tracking events means you're always too late.

Personalization Takes Time

Customizing each postcard with customer details is powerful but tedious when done by hand.

Consistency Is Hard

One-off campaigns are easy. Building a system that sends the right postcard at the right time, every time? That requires automation.

Freshsales Suite logo

CRM

Why Send Postcards from Freshsales Suite?

Sales teams using Freshsales can boost their outreach with physical postcards. When leads score high or deals progress, a postcard creates a memorable touchpoint that email can't match.

How It Works

Automate Direct Mail from Freshsales Suite

Connect Freshsales Suite to Postal Agent in minutes.

1. Connect via Zapier

Search for Freshsales Suite and Postal Agent in Zapier. Authorize both accounts with a few clicks.

2. Choose Your Trigger

Select when postcards should send — new contacts, orders, form submissions, or other Freshsales Suite events.

3. Map Your Data

Match Freshsales Suite fields to postcard recipient data. Names, addresses, and custom fields flow automatically.

4. Postcards Mail Automatically

When your trigger fires, Postal Agent prints and mails personalized postcards via USPS.

5. Track Your Results

Use unique promo codes or phone numbers on postcards to measure response rates and ROI.

6. Scale Your Campaigns

Add more triggers, create different postcard designs, and build multi-step automation workflows.

5-9x

Higher Response Rate

Direct mail vs. email marketing

90%

Mail Gets Opened

Nearly everyone reads physical mail

17 Days

Longer Retention

Postcards stay in homes vs. digital ads

Automation Ideas

Ways to Use Freshsales Suite + Direct Mail

Turn Freshsales Suite events into personalized postcards that drive results.

Welcome New Contacts

When someone is added to Freshsales Suite, send a welcome postcard that makes a memorable first impression.

Celebrate Milestones

Trigger thank-you cards when deals close, orders complete, or customers hit anniversaries.

Win Back Inactive Contacts

Set up automations to mail customers who haven't engaged in 90+ days with a special offer.

Announce Updates

Mail postcards when you launch new products, services, or features to keep customers informed.

Request Referrals

Send referral cards to happy customers at the perfect moment — right after a positive interaction.

Seasonal Campaigns

Combine time-based triggers with customer data for perfectly-timed holiday and seasonal mailings.

Ready-to-Use Automations

Popular Freshsales Suite Automations

Pre-built workflows to get you started quickly.

Freshsales Suite logo

Welcome hot leads

When a lead scores high in Freshsales, send a personalized postcard. High-intent leads deserve high-touch outreach.

Lead Score Change
Send Postcard

More automation ideas

Nurture new leads

When a new lead enters Freshsales, send a welcome postcard introducing your company and value proposition.

New Lead Send Postcard

Celebrate closed deals

When a deal is won in Freshsales, send a thank-you postcard to the new customer. Start the relationship right.

Deal Won Send Postcard

Follow up on proposals

After sending a proposal in Freshsales, mail a postcard reinforcing key benefits. Physical follow-up helps close deals.

Deal Stage Change Send Postcard

Re-engage cold leads

When leads go inactive in Freshsales, send a re-engagement postcard with a fresh offer or valuable content.

Lead Updated Send Postcard

Swipe to see more →

Automate CRM postcards

Personalize with app data

No coding required

Ready to Connect Freshsales Suite?

Start sending automated postcards from Freshsales Suite today.

Frequently Asked Questions

Common questions about the Freshsales Suite integration.

Use Zapier to connect both accounts. Search for "Freshsales Suite" as your trigger app and "Postal Agent" as your action app, then map your data fields.

Yes, you'll need a free or paid Zapier account. Many simple automations work on Zapier's free plan.

Zaps typically trigger within minutes. Postcards enter production the same or next business day and mail via USPS.

Yes. Design your postcards in Postal Agent with your branding, then link them to your Zapier automation. Include merge fields for personalization.