Pack your dining room with a grand opening the whole neighborhood sees
The homes and offices around your new restaurant are your future regulars, and a postcard puts your opening date right in their hands.
Trusted by businesses and franchise owners nationwide
The Challenge
Why openings start slow
A great menu means nothing if the neighborhood doesn't know you opened.
Nobody knows you're there yet
A brand-new sign gets missed by drivers, and locals stick to their usual spots until something makes them try you.
Social posts reach almost no one
With zero followers on day one, your grand-opening posts vanish into feeds nobody in your area actually sees.
First impressions are do-or-die
A slow, empty opening week hurts word of mouth, and a packed launch is what turns curiosity into loyal regulars.
You need a reason to try you now
Without an opening-week offer, neighbors say 'we'll go sometime' and then never do.
The Playbook
A launch the neighborhood can't miss
A physical invitation lands in every nearby home before your doors open.
Mail an eye-catching grand-opening postcard to homes and offices within walking and driving distance, complete with your opening date, hours, and a can't-refuse first-visit offer. We handle printing and postage so a beautiful card featuring your food hits every mailbox in your radius the week before you open. Follow up with a second card to convert everyone who didn't make it the first time.
Platform Features
Everything You Need to Run the Campaign
Design, upload your list, and mail postcards to the right audience — all from one platform.
Drag & Drop Designer
Create professional postcards in minutes with our free online designer and ready-made templates.
Easy List Upload
Upload your mailing list as a CSV or connect your CRM. Reach past customers and new prospects alike.
All-In Pricing
One flat price per card includes professional printing, postage, and USPS delivery. No hidden fees.
Delivery Tracking
Follow every postcard through the USPS network so you know exactly when it lands in the mailbox.
Automated Campaigns
Trigger postcards automatically through Zapier or our API — welcome cards, reminders, and win-backs.
Response Tracking
Measure results with unique QR codes and promo codes to see exactly how many customers each mailing drives.
Higher Response Rate
Compared to email marketing
Starting Price
All-in per postcard
Mail Gets Read
Nearly everyone checks their mail
Campaign Playbook
Your Grand Opening Playbook
Six moves to launch to a full house.
Save-the-date drop
Mail your radius a week out with the opening date and a mouth-watering photo of your signature dish.
Opening-week offer
Include a free appetizer or percentage off during launch week to give locals a reason to come now.
Nearby home saturation
Blanket every household within a short drive so your opening becomes the talk of the neighborhood.
Office lunch push
Target nearby workplaces with a lunch offer to lock in the weekday crowd from day one.
Come-back second card
Mail a follow-up to the area a few weeks later to convert everyone who missed opening week.
Bring-a-friend deal
Add a group offer so first-timers show up with a table of friends instead of alone.
Open to a packed house from day one.
Launch your first campaign in minutes. No minimums, no subscriptions.
Frequently Asked Questions
Common questions about running this campaign.
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Send the first drop about a week before opening so the date is fresh, then a follow-up a few weeks later to catch stragglers.
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Focus on homes and offices within a short drive since those are your realistic regulars, then expand once you know who travels to you.
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Yes. Upload photos of your best dishes in the free designer because appetite appeal is what drives a first visit.
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A free appetizer or a clear percentage off during opening week gives neighbors an immediate reason to try you before the buzz fades.
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Once your design and list are ready, cards enter production fast, so plan a couple of weeks of lead time for a pre-opening drop.
Explore More
Direct Mail by Guides
See how other guides use postcards to grow.